Mattel has rolled out another Barbie doll as a part of its “Sheroes” program. The newest doll is modeled after ballerina Misty Copeland, who became the first African American top rank principal dancer of the American Ballet Theatre last summer. The Sheroes program honors female heroes for their groundbreaking contributions to the world.
In a recent release, Lisa McKnight, Barbie’s general manager and senior vice president said that Misty was “at the center of a cultural conversation around how women continue to break boundaries,” and talked about the iconic ballerina’s impact on the next generation of girls.
“As a brand, we want to honor women, like Misty, who are inspiring the next generation of girls to live out their dreams. We know role play often leads to real ‘play’ in life and we’re thrilled to celebrate Misty with her very own doll.”
The Misty Copeland doll features a bright red bodysuit, nude ballet shoes and a tulle headpiece. It can be purchased on the Barbie Collection website for $29.95.
Other notable women who have been honored with “Sheroe” dolls in their likeness include Ava DuVernay, Emmy Rossum, Kristin Chenoweth and Eva Chen. Female entertainers Zendaya and Katy Perry have also been honored with one-of-a kind dolls not for purchase, while Nicki Minaj, Brandy and Destiny’s Child had their look-a-like Barbie dolls actually hit shelves.
Growing up it wasn’t easy to find dolls that looked like me. It’s definitely great to see Mattel diversifying their dolls and celebrating women of all backgrounds.
Watch Misty talk about her Barbie below.